NuRide is the nation's largest rewards program for individuals who take greener trips. A greener trip is when you don't drive solo and instead choose to walk, bike, telecommute, carpool, vanpool, take a subway, train, bus, ferry or even work a compressed week.
NuRide is free to join and free to use and is supported by governments, businesses and sponsors.
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The Problem — 1.1 Billion trips per day, 78% of which are solo drivers with empty seats
In 2003 the U.S. Department of Transportation reported that Americans took 1.1 billion trips per day, which is 5 times more than the total number of Internet searches conducted each day (think about that the next time you do a Google search!). The U.S. Department of Transportation also reported that 78% of these were single occupant trips, which clog roadways resulting in the loss of over 16 million hours a day spent stuck in traffic at an annual cost to the economy of $80 billion. Driving is also extremely harmful to our environment, with motor vehicles accounting for roughly 50% of urban air pollution and 30% of greenhouse gas emissions. Simply put, current driving patterns in the U.S. are creating enormous individual, economic and environmental problems.
The Impact — Stress, poor health, less disposable income and reduced consumer spending
According to the Surface Transportation Policy Partnership many American households spend more on transportation than education, health care and food COMBINED! This is a sobering fact considering all of the focus on the skyrocketing cost of health care and education. As energy prices continue to rise the increased cost of driving further impacts spending, which means people tend to eat out less often, shop less often, go out less often and have higher stress levels, impacting their health and well-being.
The NuRide Mission — Reward the Right Behavior
Our mission at NuRide is to reward each and every person who does their part to reduce traffic and emissions by taking a greener trip. Problems like this can't be solved by one company or even a dozen companies; the solution will come from each and every one of us doing our part. People just like you, your neighbors and your colleagues. Keep doing what you do and we will do our best to keep rewarding you — and as always, thanks for NuRiding!
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